BILLIE'S BLURRY IS A GLOBAL SMASH FOR APPLE TV+, DUH
According to Deadline, The World's a Little Blurry, the documentary centered on Interscope's Billie Eilish, is the biggest hit yet for Apple TV+ among young adults. The film, which premiered in 100+ markets across the globe, drew a record-breaking 33% new viewers to the streamer.
Blurry premiered Thursday evening following a live, pre-release broadcast that included an Eilish performance and sit-down interview with Zane Lowe. During the picture's opening weekend, half of its viewers were from outside the U.S., with the film leading the young-adult market in the U.K., Australia, Mexico, France, Brazil and Germany, per Apple.
It's also received rave reviews, deemed Certified Fresh at Rotten Tomatoes with a score of 98% across 80 reviews on the TomatoMeter.
If you haven't done so, watch the film now to spot all your favorite IGA actors.
Critics love Billie Eilish: The World’s A Little Blurry. Watch the Certified Fresh film now on Apple TV+ with a subscription. #TheWorldsALittleBlurryhttps://t.co/rgRn9asr4U pic.twitter.com/YL2IHkKSt7
— Apple TV (@AppleTV) March 3, 2021
